Rarity calculations are similar to those used by many other rarity sites. If you're interested in the theory behind the rarity calculations, this article gives a very good overview.
Each NFT is ranked by:
Note: The rarity rankings for all ThetaZillas and PixZillas have been provided by the creators, so rankings will not change as more NFTs are minted. The PixZilla rankings supplied by the creators don't include customs in the numerical ranks (that is, the first non-custom is rank 1). On Theta Rarity all customs have rank 1, so the highest ranking non-custom is rank 2. All the PixZilla ranks displayed on this site will therefore be "out by one" when compared to the PixZilla rank in the attributes.
The method used here to calculate an NFT's rarity based on individual attributes, while good, does have some shortcomings: